The pipeline you need is already on your website.

The 93%* figure refers to account-level identification on engaged sessions (Google Analytics defines an engaged session as 10 seconds or more, or 2+ pageviews). The 62%* figure is for person-level identification on US traffic. For sales teams, this means roughly 6 out of 10 US visitors come back to your reps with a full contact profile — name, title, email, phone, LinkedIn — without anyone filling out a form.

It turns anonymous website traffic into named prospects your reps can contact today. Every morning, your reps see a short list of identified visitors who fit your ICP — already scored, enriched with contact info, and routed into their preferred outreach tool.

Instead of grinding LinkedIn Sales Navigator for net-new prospects, reps work from a pool of people who were just on your site. Conversion rates on that pool typically run much higher than cold outbound because the person already had intent.

Complement. Tools like Apollo, ZoomInfo, and Sales Navigator are static databases — you search them to find cold prospects. Knock2 surfaces the specific people from your existing prospect universe who are on your website right now, with real-time intent.

Most teams use both. Apollo or Sales Nav for outbound at cold accounts, Knock2 to prioritize the warm ones who are actually browsing.

Only if you let it. Knock2 doesn't auto-push every identified visitor to your CRM. You control exactly which visitors get created as leads or contacts through workflow filters — typically a lead score threshold plus a high-intent page visit.

Most teams push only 10 to 20% of their identified visitors to the CRM (the high-quality ones) and keep the rest in Knock2's feed for reference or a broader nurture motion.

Yes. Native integrations are built for HubSpot, Salesforce, Slack, Apollo, Outreach, Lemlist, Instantly, and Clay. Identified visitors can be pushed directly into sequences, created as leads or contacts, associated with existing accounts, and routed to specific reps by territory or round-robin rules.

Plans start at $199/month (Startup) with no per-seat fees, so your whole sales team can use Knock2 without per-rep cost scaling. Most teams land on Growth ($499) or Scale ($999) once they see the volume of identified visitors their traffic generates.